Qualitative research platform · For HR & people teams

Hear what your employees really think — without the survey fatigue

AI-moderated employee interviews, exit conversations, engagement studies, and qualitative pulse surveys. Get themes across your workforce in days, in 10 languages.

GDPR compliant
256-bit encryption
10 languages
No card required
QualiTaTi for HR

QualiTaTi is the qualitative research platform for HR and people teams. Run AI-moderated employee interviews, exit and retention conversations, engagement studies, and qualitative pulse surveys. Synthesise themes across hundreds of conversations with AI thematic analysis ThemeLens. Multilingual support across 10 languages, with strict GDPR-level privacy controls.

What HR teams use QualiTaTi for

Six common workflows — pick the one that maps to your next study.

Retention and exit interviews

Confidential AI-moderated conversations. Employees open up more to a neutral interviewer than their manager — and you get automatically coded themes.

Engagement and culture pulse

Replace your 12-question Likert scale surveys with adaptive conversational surveys. Discover the *why* behind engagement score shifts, not just the *what*.

DEI and inclusion research

Sensitive topics handled with consistent AI moderation across all employees — without moderator bias.

Qualitative Manager 360 input

Automatically collect open feedback on managers; theme it into development insights.

Multilingual workforce coverage

Same protocol in English, Chinese, Arabic, Spanish, and 6 others. No need to hire local moderators.

Candidate experience research

Hear from rejected and accepted candidates. Improve your funnel using their own words.

Frequently asked questions

EU data residency, 256-bit encryption, role-based access, and aggregated reporting. Individual responses only visible to the study owner you designate.

The AI moderator is configured with guardrails (escalation prompts, opt-out, support resources). For very sensitive studies, you can also enable a human review checkpoint before themes surface to HR.

Those tools excel at structured quantitative pulses. QualiTaTi sits alongside them as the qualitative layer — open depth, auto-thematic analysis, and conversational surveys.

The Team plan is €99/month with 15 seats and 9,000 monthly credits — contact us. For a single HR professional exploring, Scholar at €19/month is enough to run a pilot study.

Ready to run qualitative research the modern way?

Start free with 30 credits. No credit card required.